Viresh Chopra is a design leader who has helped create and launch impactful products, services, and experiences for global giants and groundbreaking startups. He firmly believes that design has the power to solve real problems, drive positive change, and unlock unprecedented growth for businesses.
With a deep passion for his craft, Viresh has nurtured and led interdisciplinary design teams, igniting their creative spirit and pushing the boundaries of innovation. He thrives on being hands-on, inspiring designers and clients to embrace bold, courageous, and audacious thinking.
Viresh has held significant design leadership roles in renowned organizations. He served as the Head of Design at Fahrenheit 212 and as the Chief Design Officer at Quirky. Before that, he contributed valuable contributions as a Design Lead at Frog and the Creative Director at BuzzFeed Commerce.
Viresh's work has gained industry recognition and has been featured in esteemed publications like Time Magazine, The New York Times, and Fast Company. In addition, his work has been showcased at prestigious venues, including the Cooper Hewitt, Smithsonian Design Museum, and The Design Museum in London.
Trained as a designer in London, Viresh now resides in Brooklyn.
Philosophy & Values
Solve for the needs of the consumer as well as the business
Pairing business acumen and consumer empathy leads to predictable, sustainable growth and better results in general.
Diverse and inclusive teams do better work
Different perspectives unlock new ideas that push beyond established user research and design thinking.
Make things better, Make better things
I strive to create products, businesses, and services that are sustainable, accessible, and ethical.
Ensure things go from ‘slides to shelves’
Work seamlessly with cross disciplines (design, production, marketing, and logistics) to ensure concepts get to market.
Invest in the best talent to retain the best talent
Talent is one of the most valuable assets a company has. I enjoy creating training programs that advance career growth.
Take the work seriously, but have fun on the journey
At the end of any project, you must have at least three good stories to tell. Work as hard as possible, and make sure you celebrate the wins.
